We are delighted to celebrate Katherine-Mary Pichulik, Founder, Joint CEO and Creative Director of PICHULIK.
After completing her BA Honours in Fine Arts at the University of Cape Town, Katherine founded Pichulik in 2013. Today, the ethical jewellery and accessories brand is sold in up to sixteen countries worldwide and has become a powerful voice in contemporary African design.
Each piece is meticulously handcrafted from rope, cast brass, and precious stones, combining traditional craftsmanship with bold modern forms. The brand recently collaborated with Copenhagen luxury label By Malene Birger, further expanding its international footprint.
While in Cape Town last week, we popped in to visit her beautiful store at the V&A Waterfront. The space is a true reflection of Katherine’s artistic vision, elegant, thoughtful, and deeply rooted in storytelling.
In 2025, the brand gained additional global visibility when Michelle Obama wore PICHULIK’s Lua earrings during an episode of The Michelle Obama Podcast.
Katherine’s achievements include Accessory Designer of the Year by African Fashion International, recognition by Vogue Italia as a top ten jewellery brand, and features in leading global publications including VOGUE US, VOGUE UK, Conde Nast Traveller and L’Officiel Mexico. She is also recognised as a South African Gazelle Top 40 SMME and is a USA VLP alumna.
We are immensely proud to celebrate her continued excellence and global impact 💚